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Pentax introduces second generation Optio RS1500

Pentax Imaging Company has announced the infinitely customizable Optio RS1500 digital compact camera.  The new PENTAX Optio RS1500 is easy to use and easy to dress to match the personality and style of its owner.  This cosmetically customizable digital camera features a new removable PENTAX-original faceplate system featuring a no-hassle screwless faceplate design and interchangable lens ring snap (choice of orange or black included) to hold custom skins of any personal choice or design.  Now, users may change the camera’s appearance in three easy steps without the need for additional tools.

The design possibilities for the Optio RS1500 are infinite.  Owners may skin this newest Optio to match an event, a sports team, a milestone, a corporate identity, a season, and so much more.

There are a couple of ways to personalize the PENTAX Optio RS1500:

Read more: Pentax introduces second generation Optio RS1500

Lexar 128GB SDXC card: Now shipping

Lexar Media recently announced that it is now shipping the Lexar® Professional Secure Digital Extended Capacity (SDXC) 133x memory card in capacities of 128GB, an industry first and 64GB.

These large capacities make Lexar Professional 133x SDXC cards an excellent choice for shooting continuous, rapid-fire images and extended lengths of 1080p high-definition (HD) video on a single, high-performance solution. Also, the Professional SDXC cards offer a Class 10 speed rating with a minimum guaranteed speed of 133x or 20MB per second, and accelerate professional workflow by quickly transferring high-resolution images and HD video from the memory card to the computer when paired with an SDXC-enabled card reader, such as the Lexar Multi-Card 24-in-1 USB Reader.

The Lexar Professional 133x SDXC memory cards include the latest version of award-winning Image Rescue® software to help recover lost or deleted photo and video files. All Lexar product designs are tested in the Lexar Quality Labs, a group of facilities where all Lexar product designs undergo extensive testing to ensure performance, quality, compatibility and reliability with more than 800 intended digital devices.

Read more: Lexar 128GB SDXC card: Now shipping

New full frame zoom lens from Tokina

Kenro has announced the UK release of the Tokina AT-X 16-28mm f/2.8 PRO FX, the first in a new generation of full frame (FX) lenses designed for professional digital SLR cameras.

The 16-28mm zoom range offers the photographer a super wide angle view for dramatic close up effects or to take in entire scenes. The 16-28 uses a newly developed silent DC motor that allows the lens to focus faster and more quietly than previous generations. The DC motor coupled with a new GMR magnetic AF sensor work together to increase AF Speed.

Read more: New full frame zoom lens from Tokina

The H4D-40 Stainless Steel limited edition is here

Hasselbald has announced production of limited edition H4D-40s in Stainless Steel. The camera (like all H4D cameras) is designed to meet the needs of the most demanding high-end commercial photographers. Built for photographers who desire to take their photography to the next level and set themselves apart from the crowd, the H4D-40 Stainless Steel will be produced in a limited production run of 100 cameras and will be available for a limited time only.

It will be priced at 13,990 Euros (Approximately Rs. 8,81,000) for just the body and 14,990 Euros (Approximately Rs. 9,44,000) if bought along with the lens.


Panasonic announces pricing for 2011 Lumix Models

LUMIX-DMC-ZS10Panasonic has announced pricing for its LUMIX DMC-ZS10, LUMIX DMC-ZS8, LUMIX DMC-TS3 and LUMIX DMC-FX78 digital cameras, all of which will be available in late-March 2011. All four models feature Leica lenses, High Definition video recording-capabilities and Panasonic’s iA technology making shooting photos and videos simple and intuitive while still producing beautiful images.

The LUMIX ZS10, LUMIX TS3 and LUMIX FX78 also include the new Panasonic 3D Photo mode, which produces a realistic 3D photo by taking 20 consecutive photos and overlaying the two best images to provide a 3D image that can then be played on a Panasonic VIERA 3D HDTV. The format of the 3D image is compatible with MPO, and can also be played back on other MPO-compatible equipment such as a televisions, digital photo frames and printers. 

Read more: Panasonic announces pricing for 2011 Lumix Models