Panasonic recently participated in Photofair 2011, the world’s 3rd largest and Asia’s Biggest Photography Exhibition held from 6th to 9th Jan 2011. The exhibition was host to some of the biggest names in photography and millions of visitors across the four day period. Panasonic was among the prominent names participating with a stall. The brand has pioneered photography and imaging with its leading range of products in this segment, giving the world some of the most advanced technology in digital photography.
Photofair, held annually in India at Pragati Maidan is a meeting conclave for industry experts, networkers, high profile photographers, and photography enthusiasts. The Fair is organized by the All India Trade and Industry Association (A.I.P.T.I.A), a body considered the knowledge hub around which all the activities of the photographic trade and industry revolve. The association has so far conducted 15 Photofairs. It is a non-profit association and plows back whatever surplus it gets from photofair, for the benefit of its members / exhibitors.
The other awards bagged by the brand at the event were awarded by Smart Photography were:
1) Best interchangeable lens of the year -GF1
The Panasonic Lumix G 20mmf1.7 ASPHERICAL is a unique pancake size lens which combines very well with the small bodies introduced by the Micro Four Thirds System. Drawing on the technology of Leica, Panasonic has produced an outstanding lens which produces brilliant quality at all apertures.
2) Best Mid Price Compact Camera of the year - TZ10
The TZ 10 made from metal and finished to a very high standard features a 12.1 MP sensor and 25-300 f3.3-4.9 zoom lens. Other notable features include Mega Optical Image Stabilization and 29 different scene modes, in addition to Panasonic\'s own intelligent resolution technology. Handling, creative control and performance were of a high order.
3) Best prime lens -G20 F1.7 Aspherical lens
The Panasonic Lumix G 20mm f1.7 ASPHERICAL is a unique pancake size lens which combines very well with the small bodies introduced by the Micro for Thirds System. Drawing on the technology of Leica, Panasonic has produced an outstanding lens which produces brilliant quality at all apertures.
The photography awards are just another feather in the cap of the brand, which has won various awards in leading products and services. Thought leadership and innovation remain the coming trend for Panasonic across the board on all product categories.