Born in Switzerland and now living in New York City, Grob is known for his compelling portraits of celebrities, actors, musicians and political figures including Uma Thurman, Leonardo DiCaprio, George Clooney, Sir Elton John, Kanye West, Pink, President Barack Obama and Secretary of State Hillary Rodham Clinton. His images have appeared on the covers and in the pages of magazines such as Time, GQ, Vanity Fair, ELLE, Vogue and New York Magazine. Grob has also photographed advertising campaigns for a wide range of notable clients including Adidas, Seat UK, Tag Heuer, and Levi's, just to name a few.

Thanks to Hasselblad and YFO, visitors to the Photo Fair will have the rare opportunity to hear Grob speak about his work on Saturday and Sunday at the main stage. For a more intimate and informal meeting, Grob will also be available at the YFO booth #B04:12 for Q&A sessions from Friday afternoon through Sunday so be sure to stop by the booth to find out more about how Grob creates such amazing images.

Equally as exciting, visitors will be among the first to view some of Grob's latest images, printed especially for this exhibit and displayed on a 25 meter long wall near YFO's booth. Photographers - professional and amateurs alike - will find inspiration by attending Grob's presentation and viewing his work, so be sure to make time in your schedule to learn from this Hasselblad Master.